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EMAC 2020 Annual Conference


How to cope with ageism? A comparison of younger and older adults in Hungary
(A2020-62585)

Published: May 27, 2020

AUTHORS

Krisztina Kolos, Corvinus University of Budapest; Zsofia Kenesei, Corvinus University Budapest

KEYWORDS

ageism; quality of life; social well-being

ABSTRACT

One important aspect of subjective well-being is the relationship people have with othersincluding different age groups. This is however threatened by an increasing level of ageism which refers to prejudices of the society toward certain age groups. The objective of this study is to investigate the factors that influence the occurrence of ageism among younger and olderadults using a survey in both age groups. Our results suggest that older and younger adults perceive each other in different ways, but for both groups the quality of contacts with the other group is likely to decrease ageism. Policy makers and business decision makers should strive to create opportunities for the different generations where they can acquire positive experience with people outside their group.

REFERENCES

This research has been supported by the European Union and Hungary and co-financed by the European Social Fund through the project EFOP-3.6.2-16-2017-00017, titled