Search Conferences

Type in any word, words or author name. This searchs through the abstract title, keywords and abstract text and authors. You may search all conferences or just select one conference.


 All Conferences
 EMAC 2019 Annual Conference
 EMAC 2020 Annual Conference
 EMAC 2020 Regional Conference
 EMAC 2021 Annual Conference
 EMAC 2021 Regional Conference
 EMAC 2022 Annual
 EMAC 2022 Regional Conference
 EMAC 2023 Annual
 EMAC 2023 Regional Conference

EMAC 2020 Annual Conference


Changes in Strategic Emphasis across Product Markets – Drivers and Firm Performance Implications
(A2020-64280)

Published: May 27, 2020

AUTHORS

Anusha Gondi, Indian School of Business; sudhir voleti, Indian School of Business (ISB)

KEYWORDS

Strategic Emphasis; Product Markets; Text Analytics

ABSTRACT

We present a statistical treatment of firms' product-market choices of their effect on firm value. This necessitates the measurement and analysis of a potentially open-ended product-market choice set, and of strategic moves and variables that do not appear in financial statements. We propose a scalable and flexible measurement and analysis approach for strategic firm variables and product-market choices by mining information contained in the raw text of firms' compliance filings over time. We project this information into a structured, metric 'product-market space' that contains the strategic quantities of our interest. We demonstrate the utility of our approach in detecting, measuring and explaining firms' product-market choices as well as their link to firm value.