Deciphering the mystery of smart tourism technostress: revealing senior tourists’ smart tourism avoidance behaviors
(A2025-123968)

AUTHORS

Sharleen Xiaolian Chen, Macao University of Tourism

ABSTRACT

This research utilizes the Stressor-Strain-Outcome theory to explore the impact of senior tourists' experience of technostress, travel-related strains, and their behaviors of avoiding smart tourism technologies (STTs). The findings reveal that four different kinds of smart tourism technostressors have a notable influence on the avoidance behaviors of senior tourists towards smart tourism, and these direct relationships are mediated by travel anxiety, travel fatigue, and travel technophobia. Additionally, smart device literacy plays a moderating role in shaping smart tourism avoidance behavior. These results enhance our comprehension of the harmful effects of STTs on senior tourists and offer practical insights for the acceptance, development, and long-term viability of STTs.