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EMAC 2026 Spring Conference

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Beyond Nostalgia: Decomposing Ideology and Heritage in Post-Socialist Consumer Choice
(A2026-133794)

Published: June 5, 2026

AUTHORS

Helena Martin, Duale Hochschule Baden-W�rttemberg Mannheim; Arnd Vomberg, HEC Paris; Emanuel Bayer, Cooperative State University Mannheim

ABSTRACT

text

 

 

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