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LLM-Based Intelligent Agents and Automation: A TCM-Guided Review of Research in Marketing
(A2026-134227)

Published: June 5, 2026

AUTHORS

Silvio Miranda Fillho, Federal University of Goias; Ricardo Limongi, Federal University of Goias, Brazil; Luis Martinez, Nova School of Business and Economics, Universidade Nova de Lisboa/NIF: PT501559094

ABSTRACT

text

 

 

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